Uncover Puerto Rico introduced current research findings saying 98 % of holiday makers had been glad with their expertise on the island, with 95 % estimating they are going to return sooner or later. Fewer than 15 % skilled issues throughout their keep.
“With such excessive satisfaction and need to return amongst current guests, this group of vacationers provides an necessary alternative for the island. They’re the ‘low-hanging fruit’ with the next chance of conversion,” mentioned Erin Francis-Cummings, Chief Govt Officer of Vacation spot Analysts, which performed the research with Gaither Worldwide.
Final 12 months, Puerto registered its greatest 12 months within the historical past of the tourism business. Customer spending totaled $5.7 billion, rental taxes $116 million, and 91,500 jobs had been tallied within the recreation and lodging sectors.