Selection Cruises, introduced the launch of a brand new model id, asserting a brand new period for the corporate.
The choice comes because the third era management formally takes the wheel, with Filippos Venetopoulos on the helm of the brand new firm.
“My grandfather had an in depth assortment of compasses, which he utilized in his very first work as a tour information, the place he adopted his intuition (and the place the wind took him) for a compass-driven journey,” stated Selection Cruises CEO Filippos Venetopoulos.
“So once we determined to maneuver the corporate ahead, we’re doing it in a really literal method, with the compass on the core of what we stand for, main us into the long run. But, it’s additionally figurative, as we imagine that the psychological compass of range and sustainability ought to direct us wherever we go, each in our house nation of Greece and the brand new locations the place we go to,” Venetopoulos added.
The brand new model id contains all the pieces from a model new emblem and merchandise to a brand new web site with superior options comparable to a 360-degree-boat view that permits web site guests to discover the vessels earlier than reserving a cruise.
The brand new CEO promised to honor the lifelong mission of his grandfather Diogenis Venetopoulos, who based the corporate in 1949, when main the corporate into 2023.
The corporate, working in Greece, the Seychelles, Tahiti and past, is hoping to proceed that mission with its new mantra, “Higher World at Sea, one cruise at a time”.
By way of launching a brand new model id, Selection Cruises is introducing a brand new philosophy to cruising hoping to make it extra hospitable, sustainable, and adventurous.
“We’re very proud to have made it right here, after greater than seven a long time within the business,” stated Venetopoulos, the third era to run the corporate. “Like our father and grandfather, our drive and fervour are evident in who we’re and all that we do.”
Selection Cruises can also be introducing new locations and an expanded Restricted Assortment sequence of cruises together with thematic travelling comparable to a culinary journey to the Seychelles and wines of Greece and climbing cruises.