4 Gold and one Silver for its one-of-a-kind initiatives, turnkey advertising and marketing instruments and totally funded unique promotions for its franchisees
FORT LAUDERDALE, Fla., Oct. 26, 2022 /PRNewswire-PRWeb/ — Journey Weekly, a prime journey trade commerce publication, acknowledged Dream Holidays with 5 Magellan Awards. Lots of the profitable entries are packages which can be trade firsts and distinctive to the Dream Holidays travel agency franchise.
“Our advertising and marketing workforce’s creativity and the brand new easy-to-implement advertising and marketing instruments they create in assist of our franchisees and associates persistently obtain excellent suggestions from our community of journey advisors,” mentioned Drew Daly, senior vp and basic supervisor for Dream Holidays. “Help in advertising and marketing a enterprise is without doubt one of the most essential elements and franchisor can present its franchisees and to see our advertising and marketing workforce acknowledged for his or her innovation with these Magellan Awards is a real honor.”
Gold Winners
The Affiliate Web sites, a first-of-its-kind within the trade, launched in March 2022 as an progressive advertising and marketing useful resource. This system gives associates with their very own devoted web sites so potential and present purchasers will not be directed to their franchise proprietor’s website. This offers associates extra freedom to market themselves because the agent of file, whereas additionally permitting them to extend their productiveness and develop their enterprise footprint. As well as, these websites enable clients to subscribe to the affiliate’s emails and sweepstakes — all figuring out the affiliate because the agent of file.
The Dream Holidays Advisor Program matches individuals who wish to turn out to be impartial journey advisors with current, profitable journey company franchise house owners. Due to this system, folks with a ardour for journey can turn out to be impartial contractors with out the accountability of enterprise possession. This creates a dynamic relationship benefiting each events and fostering development for the Dream Holidays franchise proprietor.
Dream Holidays is the one journey franchise to fund unique gives on behalf of its franchise house owners and has totally funded $4 million yearly in unique promotions, nationwide branding, and advertising and marketing packages to assist its community of journey advisors develop their enterprise. An instance of that is the ‘Spring Ka-Ching’ promotion which launched in April 2022 and was accessible on cruise, resort and villa trip bookings and it was totally funded on behalf of franchise house owners. That is the primary time the journey company franchise has run a promotion this lengthy that features all three trip varieties — cruise, resort, and villa. As well as, all totally funded promotions are combinable with journey provider gives, making a wealthy reward to the shopper whereas giving the agent with a market benefit.
Automated Advertising and marketing for Social Media, Opinions and E-mail assist franchise house owners and their associates simply market to their purchasers and potential clients. As well as, advisors could make data-driven selections when adjusting their advertising and marketing technique and messaging to extend their buyer engagement.
The social media and evaluations administration instrument gives advisors with an automatic social media program with pre-scheduled social media posts in three classes – up to date, luxurious and engagement. As an added bonus, this system additionally posts content material and curates evaluations on Google My Enterprise, which has confirmed to extend natural search outcomes and lead era. Posts are personalised with dynamic content material, distinctive for every company, such because the advisor’s electronic mail, telephone quantity or particular person web site, and are tailor-made to swimsuit every social media platform’s consumer expertise for elevated engagement.
“In advertising and marketing, we pleasure ourselves on being Constructed for Development — which suggests innovation by no means stops,” mentioned Alicia Linden, director of promoting for Dream Holidays. “We’re continuously seeking to enhance our advertising and marketing and ship efficient instruments to assist our brokers develop their enterprise by partaking with clients, producing leads and driving bookings.”
The e-mail and digital advertising and marketing program is built-in with the franchise’s award-winning proprietary Buyer Relationship Administration (CRM) system. This implies advisors can seamlessly ship extraordinarily focused on-demand emails to their database primarily based on segmentation information resembling location, previous journey preferences, repeat clients, and so forth., in addition to automated emails for drip campaigns or milestone occasions resembling birthdays and anniversaries which helps develop buyer loyalty.
Silver Winner
The Quarterly Sweepstakes are carried out and totally funded on behalf of franchise house owners the place their clients can enter to win a free trip. By the automated and turnkey program, the franchise has given away a wide range of holidays together with river cruises, luxurious villa stays, cruises, resort holidays and extra. The sweepstakes happen as soon as each quarter and are promoted through the franchise house owners’ electronic mail, social media, web sites and in-person occasions. The objective is to assist construct the franchisee’s electronic mail database as each distinctive electronic mail deal with entered for an opportunity to win additionally turns into an electronic mail subscriber.
The Magellan Awards honor excellent design, advertising and marketing and providers in a broad vary of trade segments together with Hospitality, Journey Locations, Cruise Traces, On-line Journey Providers, Airways and Airports, Journey Brokers and Companies, Tour Operators and Floor Transportation.
“Annually’s Magellan entries are a formidable show of innovation and creativity within the trade, and this yr’s had been notably particular. It is a testomony to the unimaginable work achieved over the past yr, and a collective need to not solely meet at this time’s shopper expectations, however exceed them,” mentioned Arnie Weissmann, editor in chief of Journey Weekly. “We salute all those that entered and all those that gained.”
The Magellan Awards are judged and overseen by a one-of-a-kind panel of prime journey professionals representing the very best names and most achieved leaders from the trade. In figuring out winners, entries don’t compete with each other, as an alternative they’re judged towards a regular of excellence primarily based on the lengthy expertise of Journey Weekly. To uphold this excessive customary of excellence, a class could have a number of winners, or could haven’t any winners in any respect.
For an entire listing of silver and gold winners, please go to http://www.travelweeklyawards.com.
About Dream Holidays
Journey brokers with the top-ranked home-based journey company franchise Dream Holidays have the assets to plan and create seamless trip experiences for his or her clients whereas providing the very best worth. A member of the Worldwide Franchise Affiliation, Dream Holidays is a part of World Journey Holdings and has obtained franchise accomplice of the yr, a top-ranking standing, by all the key cruise strains in addition to nationwide recognition for its assist of navy veterans. For extra details about Dream Holidays, go to http://www.DreamVacationsFranchise.com. Like Dream Holidays on Fb at http://www.facebook.com/DreamVacationsFranchise, comply with on Twitter at @Dream_Franchise and watch its movies at http://www.youtube.com/DreamVacationsBusiness.
About Journey Weekly
Journey Weekly is essentially the most influential supplier of stories, analysis, opinion, and evaluation to the North American journey commerce market. It reaches a broad trade viewers in print, on-line and with face-to-face occasions all year long. Journey Weekly is a division of Secaucus, New Jersey-based Northstar Journey Media, the most important journey business-to-business journey writer on the earth.
About Northstar Journey Group
Northstar Journey Group is the main B-to-B info and advertising and marketing options firm serving all segments of the journey trade together with leisure/retail, company/enterprise journey, company and sports activities conferences, incentives, hospitality, and journey expertise. Northstar is the proprietor of main manufacturers serving these journey segments. The corporate produces greater than 100 face-to-face occasions in 13 nations in retail journey, hospitality, company journey, journey expertise, sports activities journey, and the conferences & incentive trade. As well as, Northstar owns Phocuswright, the main analysis and occasion producer serving the journey expertise trade. Northstar Journey Group owns the BHN Group, the main producer of resort funding conferences.
Northstar can be the bulk shareholder in Inntopia, the main SaaS e-commerce software program enterprise serving the mountain vacation spot, golf, actions, and hospitality markets. Primarily based in Rutherford, NJ, the corporate has seven workplaces within the U.S., UK, and Singapore. Northstar Journey Group is owned by funds managed by EagleTree Capital.
###
Media Contact
Michael Cadigan, Dream Holidays, 1-877-958-7447, [email protected]
SOURCE Dream Holidays
